Mobile Phone with Quiz Message

Interactive   Mobile   Campaigns

Interactive mobile campaigns are an ideal way to engage and interact with your customers. These campaigns work as a customer acquisition tool by exciting and enticing potential customers, who respond in order to participate and thereby provide you with the opportunity for continued interactions and marketing to them. Interactives are also a great way to maintain contact with existing customers, rather than only using informational messages or mobile coupons.

Ping's technology platform is designed to run and manage a variety of interactive campaigns, including:

  • Sweepstakes/Text2Win: Consumers text in a keyword and are entered into a sweepstakes. Ping's platform automatically selects and notifies winners, according to customized criteria. Ping will also create and host full terms and conditions to ensure compliance with regulations.

  • Quizzes: Consumers text in and receive a series of questions, either in a pre-defined or random order. Anyone who gets the questions right can receive an instant prize, or be entered into a sweepstakes draw. Consumers answers are recorded in their customer record and can be used for future data analysis and segmentation.

  • Voting: Let your consumers vote on whatever issues you think are important or interesting to them. Live results can be displayed on a Web page and participants can receive instant prizes or thank you messages.

  • Custom Interactive Campaigns: Whatever campaign design you're dreaming of, we can create it. Make decision trees, add day timers, include other interactive campaign elements, and utilize a whole range of other features to make a truly unique and memorable interactive campaign.